Tender To Young Art

The birth of TenderToArt

Between 2011 and 2012, Tendercapital has promoted the Tender To Young Art project, supporting some young emerging artists. A project which potentially contained all the universe of TenderToArt.

***

PRESS RELEASE

Tendercapital’s philosophy and approach to finance finds its complement and its highest expression in a very distant world: the Arts.

In particular, the Tender to Young Art initiative is a project started on an experimental basis in 2011 by Tendercapital and aims to provide opportunities and support to young emerging international artists.

It was born from the concept of the redistribution of opportunities, an idea that belongs to the visionary heritage of its founder Moreno Zani. This derives from a close “elective affinity” between the business and the art works of young artists.

This affinity is expressed primarily in the “challenging” attitude that Tendercapital shares with these young artists, along with courage, tenacity, anti-conformism, their love of beauty and novelty which drives them.

The project aims to be an exchange of ideas and opportunities between Tendercapital and various exponents of the artistic languages, an exchange based on the common foundation of dynamism and energy and the will to build together new tomorrows and new horizons.

The result is an even exchange between the opportunities that Tendercapital can offer to a young artist and the language, the expressive energy that the latter can offer to Tendercapital.

Tender To Young Art will create a series of events that will revolve around select artists chosen for the quality and the innovation of their artistic language.